Monthly Newsletter : January, 2019 - Issue 21

Campus news

National Youth Day

On occasion of the 156th birth anniversary of the youth icon of our country, Swami Vivekananda, Brainware University organized an Essay and Extempore competition on the 12th of January, 2019, at its Barasat campus from 12 in the afternoon to around 4 o’clock in the evening, conducted with the aim of distributing the ideas and ideals of the Swami Vivekananda among the youths studying in the University.

Philosophies, teachings and ideas of the Swami Vivekananda are the great cultural and traditional assets of India where he states that the youths are the most important part of the country who leads the country ahead, and that is why they should be inspired first by the ideas and ideals of the Swami Vivekananda. At the advent of the event the ceremonial lamp was lighted by the Honorable Vice Chancellor and the Registrar of the University. Before the commencement of the activities, Honorable Vice Chancellor Dr. Subrata Kumar Dey commented to the students about the ideals and ideologies of Swami Vivekananda and encouraged them to live their lives on these ideas of development and progression. In the extempore competition Liza Rozarion of BCA section A, 1st sem bagged the 1st prize, whereas the participants of the essay competition wrote on the topic which echoed Vivekananda’s own ideals “A man is closer to Heaven playing football than sitting at home and reading the Geeta”.

The competition was a great success as the students with all their enthusiasm devoted themselves to these ideals. Along with academics, Brainware University has always considered this to be a responsibility to mold the students and help them develop in an all-encompassing manner.

Workshop on Intellectual Property Rights for Students and Faculty Members

Do you know the story of ET, the film made by Steven Spielberg? It is sometimes said that Spielberg got the idea of the ‘alien-turns-friend’ from a short story written by Satyajit Ray. Ray had thought of making the film on the short story ‘Bonkubabur Bondhu’ long before ET was conceived. It was initially thought to be a Hollywood production and the script of the film was distributed among school students in the US to get a proper feedback. However, the project did not work out. But one of the school students, Steven Spielberg, took up the idea, and came up with a film called E.T. The Extra-Terrestrial. Though Spielberg did not acknowledge any of it, we believe that Spielberg stole an idea which primarily belonged to Ray. But can idea be stolen? How am I going to prove that the very idea, on which you have made a film, is actually mine? It is my intellectual property and I have every right to claim it.

To make students aware of these issues, the Management Department of Brainware University organized a one-day workshop on Intellectual Property Rights on January 10, 2019. The event was inaugurated by the Honourable Vice-Chancellor, Dr. Subrata Kumar Dey, who, in his inaugural speech talked about the Workshop Objective, the necessity of filing patents and copyright and the importance of innovative ideas and creativity. The next session was conducted by Dr. Kaushik Banerjee, Head of the Department, Department of Management, Brainware University. He discussed the technicalities to protect intellectual property and the strategy, an organization may take, while dealing with Intellectual Property Rights. Since in India, it is the Micro, Small & Medium Enterprises which suffer most in the context of Intellectual Property Rights violation, Dr. Banerjee opined that there should be more awareness programme on IPR for MSMEs. He also threw light on Legislative Framework of IP Administration, Patent Law, the legal procedures to register for a patent or a trademark and other technicalities.

Highlight of the Month

Unnat Bharat Abhiyan

Development of the social, educational and technological standards of backward and underdeveloped areas, domains and regions has been considered as the top most priority by the Government of India. The Unnat Bharat Abhiyan, starting on the lines of promoting development of rural areas in tune with the Gandhian vision of self-sufficient ‘village republics’, has been into action by the government with primary importance being put on promoting and utilizing local resources and using decentralized, eco-friendly technologies so that the basic needs of food, clothing, shelter, sanitation, health care, energy, livelihood, transportation, and education are locally met. Brainware University, inspired by this programme of the government has decided to act on this dictum and adopt 5 villages in the district of North 24 Parganas, West Bengal, and look after their wholesome and all-encompassing development. Along with being a premier educational institution, Brainware University also considers it its social responsibility to help and accelerate the growth of its adjoining areas and its people.

In keeping up with this ideal, the University has already taken steps to create teams from its student population and assign to them the task of surveying the adopted villages under the guidance of the teaching and non-teaching staff members. Already underway from the month of January, 2019, the programme has gained an impetus with every passing week. Brainware University is proud to be partner of this Unnat Bharat Abhiyan of the Government of India, and seeks to instill within its students this awareness of social responsibility. Along with creating academics, Brainware University has always considered it its responsibility to create human beings who will help drive our society and our country towards a world era.

Students’ Corner

Seminar on Opportunities in Media and Entertainment Industry / Aspects of VFX in association with Prime Focus Technologies.

Arranging seminars and workshops for the all-encompassing development of the students has always been one of the prime objectives of Brainware University. In this regard, the Multimedia Department of BWU oragnised a Seminar on Opportunities in Media and Entertainment Industry / Aspects of VFX in association with Prime Focus Technologies on 9th of January, 2019. The Media and Entertainment Industry is one of the flourishing sectors in the modern world. The major goal of this symposium was to provide the aspiring students of BAMW and MAMW with a deep insight of the industry scenario. Prime Focus Technologies (PFT) is the creator of Enterprise Resource Planning (ERP) software, offering broadcasters, studios, brands and service providers transformational solutions that help them lower their Total Cost of Operations (TCOP) by automating business processes around content and managing their business of content better. Mr.Stephen Mascarenhas Sr. Vice President - Operations – Stereo Division, Prime Focus – India and Mr.Clifford Lobo General Manager – Marketing - Prime Focus Academy of Media & Entertainment Studies visited the college to the address a crowd of keen listeners. The workshop started with an inaugural speech by Mr. Subhojyoti Roychowdhury, Assistant Professor of the Multimedia Department, BWU. He greeted the honourable guest speakers with a warm welcome. It was followed by an enlivened interactive session.

The seminar focused on the various aspects of VFX and 3D films. The visitors commenced the workshop with an engaging discussion on the various career prospects in the field of Media and Entertainment. Thereafter, the session was followed by demonstrations on movie making processes, emphasising Show Reels, Stereo Conversion and 3D Movies. It culminated with a focus on Post Production Processes and career opportunities. It was an innovative initiative undertaken by the organisers to acquaint the audience with the different opportunities that the Media Industry promises. It concluded with an appealing Q&A session that benefitted the participants clear all their doubts. It was rather a delightful workshop.